Monday, January 16, 2006

Blogging our stories would change this blog--for better or for worse?

I hate to be a parrot, but over on Blogspotting, Stephen Baker has a post entitled "Blogging our stories would change this blog--for better or for worse?", in which he lamely tries to explain why it wouldn't make sense to blog about development of a story that will appear in the print magazine. I don't buy it.

Mr. Baker says "For six months a good part of my half of this blog would have veered off from its declared turf of business, blogs and media, and into the land of applied math", but I think it wouldn't have to turn out that way. Blogspotting readers and commenters are more interested in the story development process and how it intersects ("collides") with the world of blogging. The subject matter details (math) don't matter so much. Sure, a few subject matter details would spice up the story a bit, but the point is that the blog would be more about people and organizations and how the story development process unfolds, and less about the gory details of specific mathematical techniques.

Blogging about some of the business and media issues that came up along the way would also open up opportunities for the process to inspire reader contributions which might further enhance the quality of the eventual story.

In summary, blogging about mainstream story development in the Blogspotting blog would definitely help rather than hinder the process of exploring "Where the worlds of business, media and blogs collide." That, by the way, is the Blogspotting tag line. Mr. Baker's post seems to suggest that he would rather avoid that collision. Yes, his closing sentence is "Or would you rather that Heather and I stick closely to the collision of blogs, business and media?", but I would suggest that you can't make much sense of any collision without closely exploring the trajectories of the vehicles that all so abruptly arrived at the collision.

So, my advice to Mr. Baker is simply this: When in doubt, blog on, and on, and on, and then blog some more. Do keep each post short and succinct, but keep them flowing.

-- Jack Krupansky

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