Monday, January 30, 2006

Correction: Google's informal motto is "Don't be evil"

In some of my writings I've been sloppy and represented that Google's "slogan" was "Do No Evil", when in fact "Don't be evil" is Google's "informal corporate motto."

See the Google Code of Conduct on the Google Investor Relations web page:

Our informal corporate motto is "Don't be evil." We Googlers generally relate those words to the way we serve our users – as well we should. But being "a different kind of company" means more than the products we make and the business we're building; it means making sure that our core values inform our conduct in all aspects of our lives as Google employees.

Alas, it still appears that this motto is a lot more lip service than actuality. After all, any debate about what constitutes "evil" is not likely to arrive at a consensus for any significant size of group of people.

-- Jack Krupansky


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